Posted onAugust 26, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – 7
And that’s how Aquashella Dallas 2022 ended. Two days of unrelentingly enthusiastic attendees, asking excellent questions, and eventually we had to pack it all in and go home. It’s always bittersweet when a show this good ends, and the only hope is to try it all over again next year and do it even better.
As always, I would like to thank the staff of Aquashella Dallas for a wonderful experience all the way around (the only issue all weekend, the outdoor temperature, was completely out of their control), and also many thanks need to be extended to the attendees and general visitors. You’re the people for whom i do this, and all of you made attending next year’s shows a certainty. Thank you again.
Comments Off on The Aftermath: Aquashella Dallas 2022 – 7
One of the many perks available at Aquashella Dallas this year involved glasses. Specifically, every attendee received a pair of Fritz UV Coral Reef Viewing Glasses included with admission. According to attendees visiting the various live coral dealers throughout the show, these glasses filtered out blue light coming from the LED lights used everywhere, making the corals appear even more fluorescent than usual. Unfortunately, vendors didn’t qualify for glasses, but my gallery neighbor, who came out to view the show with friends, gave me his pair, and I’m waiting for a good cloudy day to see if these glasses offer unorthodox views of various carnivores, particularly Sarracenia pitcher plants.
This led to questions, and musing, and a possible course of action if what I seek actually exists. If it doesn’t exist, or if it’s not possible, you’ll never know, but if it does, expect a much more interactive display at next year’s show.
Posted onAugust 25, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – 5
(This space left blank, Just go to Aquashella Dallas next year, and get your tickets as soon as they’re available. Judging by the crowd here in 2022, the lines for same-day ticket sales are going to be long and very, very sweaty. Buy them in advance, so you have more time to check out the live coral displays.)
(Really. Just make plans for next year, or go to Chicago in October. You won’t regret it.)
To be continued…
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Posted onAugust 25, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – 4
A little sidenote about Triffid Ranch shows and events is that everything gets measured in “vans.” The stackable tubs used for moving plants and other show gear are a godsend for transport, and a standard U-Haul van packed to the gills has room for up to 16 tubs and still have room for shelving, tables, lights and battery (thank Arioch for LED lighting, because my current setup can run lights for two days without recharging), essential non-plant accessories (tablecloths, extension cords, ID tags, and cleaning supplies, among others), and hauling carts. (I always carry two: one big pneumatic-tired cart for hauling the heavy stuff, and a foldable cart for moving items in spaces where the big cart can’t fit.) If the show is local, there’s always the option of rushing back after unloading and unpacking to get more, venue and staff willing, but if the show is outside of Dallas, what I can jam into the van is all I’ll have. Larger trucks are an option, but finding a rental truck that also has air conditioning in the cargo area (a necessity in Texas in the summer, unless I’m driving solely at night and unpack first thing in the morning) also has to be balanced with potential sales versus the cost of fuel. It’s a tricky deal, which is part of the reason why Triffid Ranch booths at outside shows tend to be filled with lots of beginner plants as opposed to ones only of interest to specialists and collectors.
While there’s an advantage to being close enough to home that it’s possible to reload the van, that also has to be balanced. It’s really easy to have an excellent show on Saturday, completely fill another van for Sunday, and find yourself having to wrangle multiple trips to take everything back if Sunday’s show is a dud. Alternately, you can find yourself making so many sales on Saturday that not having enough surplus means you’re staring out over empty tables all Sunday, as most events and venues frown very hard on breaking down early. As I said, it’s a balance.
That said, I had high hopes for Aquashella Dallas, and attendees and staff outshone my best expectations. The only issue for attending other Aquashella shows is that based on this one, and the multiple return trips to the gallery to get more plants, I’m going to need a bigger truck.
To be continued…
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Posted onAugust 24, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – 3
Suffice to say, Aquashella Dallas is FULL of stories. The absolute best part comes from casual tourists who have never been to North Texas in their lives: discovering that a particular event caused people from all over the planet to come to Dallas, in the middle of one of the worst heat waves in Texas history, means we must be doing something right, and we have to work harder to keep doing so.
To be continued…
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Posted onAugust 24, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – 2
It’s been a very, very long time since I had the opportunity to go to a big aquarium show (early 1986, to be exact), and one of the things I’d forgotten was how dedicated aquatic people are to hitting as many shows as they can. It’s one thing for regular attendees of an annual show to plan life events around that one big show, and many people look at touring shows and plan several dates, either ones within their vicinity or ones where they’re already planning to visit family and friends. However, the folks at Aquashella have only one counterpart that compares, and that’s the music festival fan. I’ve done a lot of shows in the last nearly 15 years, and this was the first time both attendees and fellow vendors were actually disappointed when they asked “Are you going to be at the next show?” and I had to decline.
In retrospect, though, it makes a lot of sense. It’s not just that aquarium people have as wide a range of specialties as music festival folks, as well as the enthusiasm to travel the country and the world to keep up with their passions. It’s that every aquarium show really will have a range of touring displays and local vendors that make you risk missing out if you don’t hit as many as possible. The other half of the fun, also, is the sense of community among aquarists: tetra people and discus people may look quizzically at gar or axolotl people, but nobody’s putting down the other’s loves. If anything, from my booth alone, I caught several conversations about specific fish species that went from “we’ll have to agree to disagree” to “I’m going to have to try that just on your recommendation.” That’s the sort of enthusiasm that more hobbies and genres need.
All said, it’s too late for me to make the road trip with plants to Chicago for the next Aquashella show…this year. Next year, though, I may have to skip the Orlando show solely because of the date (late February shows mean not having Sarracenia, flytraps, or other temperate carnivores still locked into dormancy), but it’s high time to bring the Triffid Ranch to other cities outside of Texas, and I should have plenty of vacation time on the Day Job to let me do that.
To be continued…
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Posted onAugust 23, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – 1
From the register side of the table, one of the more intriguing aspects about Aquashella Dallas was the brand and community awareness aspect. With the overwhelming number of vendors at other Triffid Ranch shows, from Texas Frightmare Weekend to the Oddities & Curiosities Expos, they’re also selling, and there’s always a dynamic of turning to the side to see how everyone else is doing. Many of the Aquashella booth crews, including my immediate neighbors from Tetra, were there to get the crowd excited about upcoming products and releases. As such, that meant having very experienced booth crews coming by to ask exactly why the Triffid Ranch displays were set the way they were, and offering suggestions on improvements when the only answer I had was “That’s a really good question.” They also had lots of insights into an entire slew of shows with which I had absolutely no experience, so talking shop about show attendance and potential new events was both illuminating and very, very relaxing.
The best part of discussions with neighbors, besides their surprise that I was familiar with Tampa thanks to the Convergence goth convention in 2008, was talk about the other Aquashella shows in Orlando and Chicago. The original pre-COVID plan for expanding the Triffid Ranch’s range included finally attending shows outside of Texas, and when all of your neighbors ask “Are you going to Chicago?” because they honestly think the Chicago attendees would love carnivorous plants, well, you pay attention. I’ll burn all of those bridges at the end of the year.
To be continued…
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Posted onAugust 23, 2022|Comments Off on The Aftermath: Aquashella Dallas 2022 – Introduction
It all started in the Before Times, when a representative from Aquashella, one of the biggest aquarium shows in the country, stopped by the Triffid Ranch booth at the NARBC Arlington show in February 2020 and asked “Would you be interested in showing your plants at the Aquashella Dallas show?” The answer was typically understated (quote: “If you nail a duck’s foot to the floor, does he waddle in circles?”), and plans for later in 2020 made quite quickly. Well, anybody not knowing why the 2020 show didn’t happen was obviously in a coma until last week, and we should all be very envious of their situation. Last year, the Aquashella crew tried again, and the finalized date coincided with my best friend’s wedding, and priorities are priorities. The third time, though, was the charm, as Aquashella moved from Dallas’s Fair Park to Dallas Market Hall in 2021, and it was definitely worth the wait.
For those unfamiliar with the show, Aquashella specializes in aquatic wonders, both in freshwater and in saltwater, and the overwhelming majority of my fellow vendors focused on fish, tanks, and decorations, as well as coral, live plants, and tank augmentations. A few were devoted to axolotls and other aquatic amphibians, and a few spread out to reptiles, but most focused on fish and fish accessories. Nobody was expecting to see carnivorous plants, much less see them up close, and even the record heat of that weekend didn’t dissuade Dallasites from coming out to ogle the pitcher plants and sundews. Two days and thousands of people, and the crowds didn’t let up until about 90 minutes after the show was supposed to be finished. It was WONDERFUL.
To be continued…
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